Integration should be the least of your implementation challenges. This session will explain how the Force.com platform lets you integrate with your back-office and ERP applications using Web services and repeatable design patterns. Hear real-life examples of IT success in integrating Force.com applications with ERP solutions such as Oracle and SAP.

Featuring Appirio customer Thomson Reuters.

Knowledge-centered support (KCS) has quickly become the standard in high-tech service centers—but are you ready for it? What does that mean for your customers and agents? Come and learn how you can create and deliver a KCS-focused support process to the delight of your customers and service representatives.

Featuring Appirio customers Qualcomm and ACI Worldwide

Ready to deliver innovative solutions to customers while growing a services business using the cloud-computing model? No problem! Join us to learn from a panel of top consulting firms that have evolved from traditional systems integrators to leaders that are helping to transform our industry to cloud computing.

Theres no more exciting time for a company than finally going live with a new customer service solution. Listen to your peers define their experiences of go-live and share with you their lessons learned over the last year.

Featuring Appirio customer Innovapost

The buzz is true: Cloud computing is revolutionizing the education industry. Why do many believe that "education on demand" is *vital* to the future success of our institutions and their students? Join us to learn how cloud applications such as salesforce.com and Google plus social networks like Twitter and Facebook are being used to reinvent our educational institutions. From recruiting and retention to student information tracking, to alumni development... all in the cloud!

Featuring Appirio customer New Leaders for New Schools.

Getting into a deal is one thing, but effectively closing it is something different. How can you make each rep as effective as your top performers? Hear how companies successfully guide and control individual sales behavior for maximum success. Take home tips you can apply to embed sales methodologies and replicate sales success in your organization.

Featuring Appirio customer BMC Software

Join us for a discussion with top IT thought leaders about maximizing the value of the Force.com platform for your development organization. Hear insights and best practices on how to automate critical business processes, integrate with other systems, and improve your partnership with business users.

Featuring Appirio customer Thomson Reuters

Using Force.com sites, you can now build your own microsites and landing pages on the Force.com platform. These new pages let you track Web traffic and capture leads more easily than ever. Join us to learn best practices from customers who have increased their Web-to-lead conversion using sites. Well also show you how to use Force.com Labs CMSForce to build Web sites and landing pages in minutes, so you can turn your Web site into an automated lead-capture machine.

Featuring Appirio customer ServoTerra

Looking to improve complex and mature external call centers, internal IT help desks, customer portals, or other customer service centers? This session features tactical information on how the Service Cloud can transform your enterprise call centers and other service solutions. The Service Cloud is up and running in the enterprise, and youll hear from the folks who are making it happen!

Featuring Appirio customer TransUnion

With the right online experience, everyone wins. Customers get real-time answers to their problems while you reduce your call volume. This fascinating session will showcase implementations of Salesforce CRMs customer portal, ideas community, and knowledge base. Learn how you can make self-service a destination, and watch loyalty go up while your service costs go down.

Featuring Appirio customer Perceptive Software

Online communities shape brand perceptions and let you form deeper connections with customers. They can also be instrumental in increasing organic Web traffic, generating leads, and uncovering new sales opportunities. Hear how other customers are leveraging this exciting new app as a central part of their social media marketing strategy.

Featuring Appirio customer Starbucks

Need to achieve global transformation in months not years? Is your organization changing priorities and players mid-stream? If these scenarios sound familiar, this is your session. Join us to learn how high-tech leaders from BMC Software and Seagate Technology have achieved global transformations like these. You'll leave prepared to drive change in your company.

Featuring Appirio customer BMC Software

Come learn from a team of Thomson Reuters executives how they leveraged Salesforce CRM and the Force.com platform to build a best-of-breed solution for pre-sales prospecting, collaboration, and pipeline management with the global launch of TRUST (Thomson Reuters Unified Sales Tool).

Featuring Appirio customer Thompson Reuters

Its been said that when the only tool you have is a hammer, the whole world looks like a nail. This session will compare and contrast different approaches to architecting and implementing a Force.com application. As the Force.com platform evolves, more features provide various ways to get the job done, some more appropriate than others based on use case. Dont let your world become a nail—come and expand your toolbox of tips and skills.

Jeff Douglas - Appirio
Rick Cummings - Idearc Media