Salesforce led session with Jeff Douglas
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As Social Networking sites continue to grow in popularity, connecting Force.com to where your customers are is more important than ever. This technical session will teach you how to connect Force.com with popular social networking sites such as Facebook and Foursquare. Feel the power!
Salesforce led session with Jeff Douglas
Salesforce led session with Jeff Douglas
Session: Achieving Predictable Revenue: Case Studies in Improving Sales Effectiveness
On
12/21/2010 12:17:00 AM
Looking for detailed, practical case studies about improving sales operations and sales effectiveness? Then you've come to the right place! Our panel of sales leaders will share the "secret sauce" behind their success, including techniques you can use immediately. Learn how to implement Cold Calling 2.0, use prospects' online body language to prioritize time on the hottest leads and opportunities, and increase productivity per sales rep by up to 50%. Plus, every attendee will receive a free copy of the new book, "Strategies for Improving Sales Operations and Sales Effectiveness."
Marketo led session with Jim McLoughlin
Marketo led session with Jim McLoughlin
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How can you make sure that the information in Salesforce CRM gets to everyone in your business—with context—no matter where they're working? Hear from Appirio how leading cloud adopters are unleashing the power of their Sales Cloud. See a demonstration of what's possible when you bring Salesforce into other applications, Google Apps, or to your mobile workforce. Get started unleashing your own Sales Cloud—empowering salespeople to make better decisions for your business.
With:
- Narinder Singh
- Ryan Nichols
- Glenn Weinstein
- Jim McLoughlin
With:
- Narinder Singh
- Ryan Nichols
- Glenn Weinstein
- Jim McLoughlin
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Session: Architecting a Cloud-Powered Business: Cloud Leaders Are Made, Not Born
On
12/19/2010 11:22:00 AM
Companies that have adopted one or more cloud platforms wrestle with different issues than those just beginning their journey. Can everything move to the public cloud? How do you build a cloud road map that includes mobile devices? How do you bring together your existing cloud applications from leaders like Google, salesforce.com, and Workday so 1+1+1=5, not 3? In this session led by Appirio, you'll learn from the journey of other cloud leaders.
Led by Appirio CEO, Chris Barbin:
"Architecting a Cloud-Powered Business: Cloud Leaders Are Made, Not Born"
Includes an amazing set of Appirio customers:
- Eric Dirst, CIO, Devry
- Rick Gross, CFO, Merkle
- Howard Brown, CEO, Senior Transitions
Encore Presentation with Narinder Singh and Chris Barbin
Led by Appirio CEO, Chris Barbin:
"Architecting a Cloud-Powered Business: Cloud Leaders Are Made, Not Born"
Includes an amazing set of Appirio customers:
- Eric Dirst, CIO, Devry
- Rick Gross, CFO, Merkle
- Howard Brown, CEO, Senior Transitions
Encore Presentation with Narinder Singh and Chris Barbin
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When Marc Benioff said to will.i.am “tell us why you love the cloud,” and the first words out of the superstar’s mouth were “the cloud is now and the future,” I thought that Dreamforce was in danger of jumping the shark. But then he went on to ask: “what will happen when I can create in the cloud? And people can hear what I’m creating and can contribute and collaborate with me?”
Indeed. The shark-jumping will have to wait.
In its purest form, building cloud-based solutions is - like composing music - a creative endeavor. Those of us who live our day-to-day lives thinking about how to build business solutions may not think of ourselves as creative, and in some cases our efforts reflect that. But if we reframe the activity as a collaborative enterprise in which each participant is refining or riffing on that which another has created, and then when you think about the new instruments - like database.com and chatter.com - that are being introduced at a dizzying pace, one cannot help but get excited at the prospects ahead.
All that is required now is the creation of a community where developers from across the cloud can come together to make that sweet music. I wonder what it will be called?
Indeed. The shark-jumping will have to wait.
In its purest form, building cloud-based solutions is - like composing music - a creative endeavor. Those of us who live our day-to-day lives thinking about how to build business solutions may not think of ourselves as creative, and in some cases our efforts reflect that. But if we reframe the activity as a collaborative enterprise in which each participant is refining or riffing on that which another has created, and then when you think about the new instruments - like database.com and chatter.com - that are being introduced at a dizzying pace, one cannot help but get excited at the prospects ahead.
All that is required now is the creation of a community where developers from across the cloud can come together to make that sweet music. I wonder what it will be called?
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This is my third Dreamforce, and I'm still amazed at the level of energy and passion that the presenters and attendees have. Last night the expo was full of people clearly excited to be here, and having great conversations about ways they can transform their business.
This morning Salesforce threw gasoline on all that excitement - kicking off the opening keynote with a performance by will.i.am - followed up by some exciting news which Ryan Nichols captured here.
As the week goes on - I'll be checking in here with more updates and info from the various sessions.
If you haven't already - be sure to stop by the Appirio booth and pick up your t-shirt. We're giving away $1000 cash to 3 lucky people on Wednesday. They're going fast - get yours before they're gone!
If you haven't already - be sure to stop by the Appirio booth and pick up your t-shirt. We're giving away $1000 cash to 3 lucky people on Wednesday. They're going fast - get yours before they're gone!
One last thought - actually a request - if you haven't already, please stop by the fantastic folks at the UCSF Benioff Children's Hospital. Just for stopping by and entering your name and email address - $5 will be donated on your behalf. It's a fantastic cause - and you can help contribute. To learn more about this great cause - please visit their site http://www.ucsfbenioffchildrens.org.
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Ryan Nichols
Today’s Dreamforce keynote was about tapping into trends that are even bigger than salesforce.com. The opening video described the astronomic growth of facebook and twitter in the consumer space. The soundtrack was a special song by global super-star will.i.am, telling us that “this is your chance to own it” when it comes to the opportunities in front of us. Benioff pulled not one, not two, not three, not four, but FIVE different mobile internet devices out of his pockets. Whatever happened to our little conference on customer relationship management?
Even the technology announcements were bigger than how people usually think about salesforce.com. Sure, Salesforce continues to push forward its industry-leading namesake CRM application. The Sales Cloud announcements honestly deserve their own conference (over 50 new features), where we’d talk a lot less about “cloud” and a lot more about the productivity of salespeople. The improvements to reporting, dashboards, chatter, and mobile accessibility will be appreciated by every one of Salesforce’s 100,000 customers.
Read more...
Even the technology announcements were bigger than how people usually think about salesforce.com. Sure, Salesforce continues to push forward its industry-leading namesake CRM application. The Sales Cloud announcements honestly deserve their own conference (over 50 new features), where we’d talk a lot less about “cloud” and a lot more about the productivity of salespeople. The improvements to reporting, dashboards, chatter, and mobile accessibility will be appreciated by every one of Salesforce’s 100,000 customers.
Read more...
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Mark Koenig
Though this is my second consecutive Dreamforce, in many ways, I feel like it’s my third.
You see, in 2008, I was speaking at a different conference that week, but Dreamforce still made a huge impression on me. I was in Denver, and was charged with closing out Day One the Defrag conference. The topic was Social Computing in the Enterprise, and I was talking about what social computing vendors would have to do in order to bridge the gap to become enterprise ready. One of the critical success factors I mentioned was that to become enterprise-grade, social computing applications needed to be linked to enterprise applications so as to expose social information to business users in context.
Meanwhile, in San Francisco that same day Salesforce announced that it was integrating with Facebook. I didn’t know it at the time, but it was an Appirio application that was featured in the keynote on extending the cloud. If you are really curious, check out this “vintage” Appirio web page describing the application.
I found out about the announcement minutes before I delivered my talk, and adjusted my speech accordingly (I had planned to say that such integration would happen within the year). What I did know was that Salesforce was moving much faster pace than I believed it to be; and what I came to learn was that Appirio was driving much of the innovation.
Fast forward to last year’s Dreamforce, when I was able to attend as part of the analyst contingent. Earlier in the year there was the Twitter Integration announcement, and upon arrival I was handed a news briefing describing Chatter. It seemed the logical next step. I wrote at the time that, based on my conversations with customers at the conference, “the value proposition of Chatter was lost on many customers in attendance” (see this Saugatuck trip report - registration required). This in spite of the spontaneous applause that greeted Narinder when he demonstrated how how Chatter could be used as part of the platform to facilitate collaboration across cloud applications (at minute 26:45 of this video).
And now I’m back. Earlier today, when I registered, I felt that same energy and excitement that I did last year. I’m fortunate enough to be part of the Appirio team, as Director of Appirio’s Cloud Strategy Center of Excellence, and over the course of the past year, in our own Salesforce environment at Appirio, I’ve witnessed the introduction of Chatter Groups, recommended Chatter follows and the extension of the core Salesforce search functionality to Chatter. And, in talking to customers I’ve learned that they have figured out how Chatter can create business value in their organizations. I can’t wait to hear more Chatter stories about how they have put it to use in their own organizations. I’m also looking forward to this week’s keynotes, and to hearing from Salesforce about their plans to continue executing on that trend that I identified two years ago.
Come visit me and my colleagues at the Appirio booth, where we have t-shirts - and more - in store for you. And follow me here and in the Dreamforce Chatter app. I’ll be posting! Enjoy the conference!
Though this is my second consecutive Dreamforce, in many ways, I feel like it’s my third.
You see, in 2008, I was speaking at a different conference that week, but Dreamforce still made a huge impression on me. I was in Denver, and was charged with closing out Day One the Defrag conference. The topic was Social Computing in the Enterprise, and I was talking about what social computing vendors would have to do in order to bridge the gap to become enterprise ready. One of the critical success factors I mentioned was that to become enterprise-grade, social computing applications needed to be linked to enterprise applications so as to expose social information to business users in context.
Meanwhile, in San Francisco that same day Salesforce announced that it was integrating with Facebook. I didn’t know it at the time, but it was an Appirio application that was featured in the keynote on extending the cloud. If you are really curious, check out this “vintage” Appirio web page describing the application.
I found out about the announcement minutes before I delivered my talk, and adjusted my speech accordingly (I had planned to say that such integration would happen within the year). What I did know was that Salesforce was moving much faster pace than I believed it to be; and what I came to learn was that Appirio was driving much of the innovation.
Fast forward to last year’s Dreamforce, when I was able to attend as part of the analyst contingent. Earlier in the year there was the Twitter Integration announcement, and upon arrival I was handed a news briefing describing Chatter. It seemed the logical next step. I wrote at the time that, based on my conversations with customers at the conference, “the value proposition of Chatter was lost on many customers in attendance” (see this Saugatuck trip report - registration required). This in spite of the spontaneous applause that greeted Narinder when he demonstrated how how Chatter could be used as part of the platform to facilitate collaboration across cloud applications (at minute 26:45 of this video).
And now I’m back. Earlier today, when I registered, I felt that same energy and excitement that I did last year. I’m fortunate enough to be part of the Appirio team, as Director of Appirio’s Cloud Strategy Center of Excellence, and over the course of the past year, in our own Salesforce environment at Appirio, I’ve witnessed the introduction of Chatter Groups, recommended Chatter follows and the extension of the core Salesforce search functionality to Chatter. And, in talking to customers I’ve learned that they have figured out how Chatter can create business value in their organizations. I can’t wait to hear more Chatter stories about how they have put it to use in their own organizations. I’m also looking forward to this week’s keynotes, and to hearing from Salesforce about their plans to continue executing on that trend that I identified two years ago.
Come visit me and my colleagues at the Appirio booth, where we have t-shirts - and more - in store for you. And follow me here and in the Dreamforce Chatter app. I’ll be posting! Enjoy the conference!
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Using a QR code is easy. Just download one of the many QR reader Apps on your smartphone, open the app, and use your phones camera to place the QR code in the middle of the screen. The application will ask you if you want to go to the URL, and you just have to say “yes.”
This technology isn’t new, and was actually created to keep track of auto-parts, but now that these tags can be easily created, they take on a whole new meaning and use case. QR codes provide the ideal solution for linking the real world to context provided by the Internet. Restaurants can show patrons where to access their menu online, marketers can transfer their latest collateral to prospects without handing them paper, brands can show customers the latest deal right in the store, or companies can setup games at conventions to give attendees a chance to win a smartphone of their choice...WAIT WHAT!?!
More on that last one to come from Appirio at this years Dreamforce. To get started scan the code above !
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Dave Messinger
It is my pleasure to introduce you to our new, yet to be named community. We are launching it into beta this week at Dreamforce and the first task we have put out to the community is to name it. What better way to launch an open community, then to have the community name itself? (Plus a $2000 prize for the winning name doesn’t hurt either.)
The purpose of this site will be to build a cross cloud community of developers interested in solving and discussing cloud based problems. It will recognize and reward the best and brightest cloud programmers and enthusiasts from across the globe. Challenges will be posted asking the community to solve a variety of problems; if you solve the challenge, you win the prize. In addition to winning money, as a registered member you will have a public profile to show off your work, awards, skills and recognition earned in the community.
We are planning to redesign and launch the community in January, but we didn’t want to miss the opportunity to show the concept at the premier cloud conference, Dreamforce, and sign up some early participants. Take an early peek at the new site mockups (large file 40 MB) to get an idea what the site will be about and what profiles will look like.
The site will be powered by Appirio, but we hope to add many other sponsors over time. So register to see new challenges, win some money and let us know what you think!
Dave
The purpose of this site will be to build a cross cloud community of developers interested in solving and discussing cloud based problems. It will recognize and reward the best and brightest cloud programmers and enthusiasts from across the globe. Challenges will be posted asking the community to solve a variety of problems; if you solve the challenge, you win the prize. In addition to winning money, as a registered member you will have a public profile to show off your work, awards, skills and recognition earned in the community.
We are planning to redesign and launch the community in January, but we didn’t want to miss the opportunity to show the concept at the premier cloud conference, Dreamforce, and sign up some early participants. Take an early peek at the new site mockups (large file 40 MB) to get an idea what the site will be about and what profiles will look like.
The site will be powered by Appirio, but we hope to add many other sponsors over time. So register to see new challenges, win some money and let us know what you think!
Dave
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Jason and Jeff will both be doing Meet the Author presentations at the Moscone West Developer Zone during the week (Jason - 4:30pm on Tues, Dec 7; and Jeff - 3:15pm on Wed, Dec 8). In advance of that, we thought we’d ask them a few questions about the book. Jason’s up first.
Us: Tell us a bit about your book. Why did you write it?
Jason: I wrote the book that I had wanted to read when first learning Force.com development. I wrote it for people who prefer to learn by experimenting with component parts, to be guided through basic factual information and build their own understanding of the higher-level concepts. For a relatively new technology like Force.com, I like that sort of bottoms-up approach better than cookbook recipes, step-by-step how-to guides, and patterns.
Us: What are a few things people should know about the Force.com platform?
Jason: People need to be able to identify applications that are in the "sweet spot" of Force.com, where developing with Force.com really pays off with simpler, more agile and maintainable code than a LAMP, J2EE, or other traditional platform. They should also be aware of how Force.com governor limits work and understand their impact on scaling an application to accommodate more users and data.
Us: Your initial book was released last Dreamforce and an updated electronic version is available this week. What’s new in it?
Jason: There will be a second edition available in print by Summer 2011. However, the new electronic version that comes out on 12/8 includes two new chapters on Batch Apex and Chatter.
Us: Where can people find out more about the book?
Jason: Stop by my Lightening Session at Dreamforce this year, or there’s always the online overview: http://my.safaribooksonline.com/book/programming/forcedotcom/9780321648143
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Here are our recommended sessions for the Collaboration Cloud (starred sessions feature Appirio or our customers).
Social Salesforce: Community Engagement and CRM
Chatter Road Map: The Future of Enterprise Collaboration
Wednesday, December 8, 1:45 p.m. - 2:45 p.m.
What's next for Chatter? Here's your chance to find out! This session features insight into Chatter's future product plans directly from salesforce.com's product managers.
*Collaboration Organization: Enterprise Insights on Chatter, Ideas & Social Media
Wednesday, December 8, 1:45 p.m. - 2:45 p.m.
Looking for new ways to drive innovation within your organization? Come learn about how ideas, answers, Chatter, and similar innovation and collaboration tools can help you draw on the wisdom of crowds. Hear from DeVry and Dell.
*Cloud 2 Meets Healthcare and Life Sciences: Collaboration and Mobile
Thursday, December 9, 9:45 a.m. - 10:45 a.m.
Cloud 2 is all about collaboration and mobility. But what does that look like in healthcare and life sciences? Join us for a lively, interactive customer discussion with RehabCare, Medtronic and DenMat Holdings.
Changing Our Own Game: How Salesforce.com Uses Chatter
Tuesday, December 7, 2:15 p.m. - 3:15 p.m.
Thinking about Chatter? Good news: We'll tell you exactly how using Chatter has transformed salesforce.com and can do the same for your company! Learn how Chatter lets you collaborate across departments, geographies, and hierarchies.*Non-Stop Mobility: The iPad and Beyond
Tuesday, December 7, 3:45 p.m. - 4:45 p.m.
Hear from Dick Escue, CIO of RehabCare, about how they're transforming their business using iPad applications and Force.com.Social Salesforce: Community Engagement and CRM
Tuesday, December 7, 5:15 p.m. - 6:15 p.m.
Join us to learn how nonprofit organizations are bringing these efforts into an enterprise application using Salesforce Chatter and Salesforce ideas communities to engage their constituents in online community building, collaboration, and advocacy. Their results just might change the world!
*Creating Centers of Excellence
*Creating Centers of Excellence
Wednesday, December 8, 12:15 p.m. - 1:15 p.m.
Struggling to align your business and information technology teams? Are your projects running behind schedule due to change requests, the inability to come to agreement, or poor user adoption? Creating strategies for things like training and governance can help drive a successful Salesforce implementation and ensure the solution grows with your constantly changing business requirements. Hear from Huntington Bank, IMS Health and EMC. Chatter Road Map: The Future of Enterprise Collaboration
Wednesday, December 8, 1:45 p.m. - 2:45 p.m.
What's next for Chatter? Here's your chance to find out! This session features insight into Chatter's future product plans directly from salesforce.com's product managers.
*Collaboration Organization: Enterprise Insights on Chatter, Ideas & Social Media
Wednesday, December 8, 1:45 p.m. - 2:45 p.m.
Looking for new ways to drive innovation within your organization? Come learn about how ideas, answers, Chatter, and similar innovation and collaboration tools can help you draw on the wisdom of crowds. Hear from DeVry and Dell.
*Cloud 2 Meets Healthcare and Life Sciences: Collaboration and Mobile
Thursday, December 9, 9:45 a.m. - 10:45 a.m.
Cloud 2 is all about collaboration and mobility. But what does that look like in healthcare and life sciences? Join us for a lively, interactive customer discussion with RehabCare, Medtronic and DenMat Holdings.
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Here are our recommended Service Cloud sessions (starred sessions feature Appirio or our customers).
We'll start this session with the top 10 service metrics you need to know, and follow it up with real-life examples from Itron and others.
*What is the Service Cloud?
How Mobile Devices Are Changing Today's Field Service Organizations
Wednesday, December 8, 12:15 p.m. - 1:15 p.m.
Learn how smart companies today are using mobile access to Salesforce to dramatically increase the efficiency and case volume of their field service teams. You’ll see demos from successful Salesforce customers who traded in clipboards and paper forms for mobile devices.
*Why I Moved from Siebel to the Service Cloud
Wednesday, December 8, 3:15 p.m. - 4:15 p.m.
This is a panel discussion that covers why some former Siebel customers decided to move from their on-premises solution to salesforce.com's Service Cloud. Learn why they moved, how they did it, and what their results are.
Roundtable with the Service Cloud Pros
*The Top 10 Critical Service Metrics You Need to Know
Tuesday, December 7, 2:15 p.m. - 3:15 p.m.
Thursday, December 9, 11:00 a.m. - 12:00 p.m.
*What is the Service Cloud?
Tuesday, December 7, 2:15 p.m. - 3:15 p.m.
The Service Cloud is the next generation of customer service, featuring everything from knowledge as a service to Twitter integration. Hear about the Service Cloud from the perspective of salesforce.com, Forrester and a customer (Plantronics).Chatter: The Ultimate Game-Changer for the Service & Support Industry
Tuesday, December 7, 3:45 p.m. - 4:45 p.m.
Got Chatter? Welcome to the new world of customer service! It's a world in which your agents collaborate across your company to close cases faster and solve the most complex customer issues in real time.How Salesforce.com Uses the Service Cloud
Tuesday, December 7, 5:15 p.m. - 6:15 p.m.
Get a behind-the-scenes look at salesforce.com's world-class global customer support organization.Living in the Cloud: Learn What's New with the Service Cloud
Tuesday, December 7, 5:15 p.m. - 6:15 p.m.
Things change quickly when you live in a cloudy world! We've had three releases in the last year that include the Visual Process Manager, the new Service Cloud console, Service Contracts, Entitlements, and Salesforce Chatter.
How Mobile Devices Are Changing Today's Field Service Organizations
Wednesday, December 8, 12:15 p.m. - 1:15 p.m.
Learn how smart companies today are using mobile access to Salesforce to dramatically increase the efficiency and case volume of their field service teams. You’ll see demos from successful Salesforce customers who traded in clipboards and paper forms for mobile devices.
*Why I Moved from Siebel to the Service Cloud
Wednesday, December 8, 3:15 p.m. - 4:15 p.m.
This is a panel discussion that covers why some former Siebel customers decided to move from their on-premises solution to salesforce.com's Service Cloud. Learn why they moved, how they did it, and what their results are.
*How to Drive Revenue from Your Contact Center
Thursday, December 9, 8:30 a.m. - 9:30 a.m.
Is your telesales organization leaving money on the table? Are your frontline support agents missing golden opportunities to cross-sell and up-sell your customers? Hear from Hilton and TransUnion.Roundtable with the Service Cloud Pros
Thursday, December 9, 9:45 a.m. - 10:45 a.m.
You've got questions? We've got answers. Come armed with your toughest inquiries for salesforce.com's in-house service and support experts. The Service Cloud Road Map: What's Next?
Thursday, December 9, 9:45 a.m. - 10:45 a.m.
What's next for the Service Cloud? We've got big things planned! Join us to hear our product management team outline what's planned for upcoming releases.
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Here are our recommended sessions for the custom cloud (starred sessions include Appirio or our customers):
Defining the Cloud: Gartner Explains What the Cloud Means for Enterprise IT
Tuesday, December 7, 12:45 p.m. - 1:45 p.m.
The cloud is transforming enterprise IT by redefining enterprise strategy, architecture, and custom application development. Come hear featured guest Yefim Natis, vice president and Gartner distinguished analyst, explain these trends.
Developing Applications with Salesforce Chatter
Tuesday, December 7, 12:45 p.m. - 1:45 p.m.
It's time to get social! Join us to learn how you can use Salesforce Chatter to create new applications and add social capabilities to your existing apps.
The Changing Face of IT in a Cloud 2 World
Tuesday, December 7, 2:15 p.m. - 3:15 p.m.
We've been there, done that. Come learn about TDAmeritrade and salesforce.com’s IT success in leveraging the Force.com platform, integrating the back office, supporting a global enterprise, and managing the IT portfolio and ecosystem in the cloud.
*Clean Tech in the Cloud: Sales and Service Success for a Green World
Tuesday, December 7, 3:45 p.m. - 4:45 p.m.
Come hear how SunPower is leveraging the power of the cloud to lower costs, reduce risk, add flexibility, scale rapidly, and ultimately succeed in addressing some of the world’s most pressing environmental challenges.
*CIO Roundtable
Tuesday, December 7, 5:15 p.m. - 6:15 p.m.
Join us for insights from the CIOs of Thomson Reuters Markets, RehabCare, salesforce.com, Kelly Services and Innoros Oy on maximizing the business process benefits and cost efficiencies of Force.com cloud development.
How to Pick the Right Apps to Build in the Cloud
Wednesday, December 8, 12:15 p.m. - 1:15 p.m.
The cloud opens up a whole new generation of business applications focused on social, mobile, and real-time deployments. So what are the right apps to build on a cloud platform?
*Leveraging Public Social Networks
Wednesday, December 8, 12:15 p.m. - 1:15 p.m.
As Social Networking sites continue to grow in popularity, connecting Force.com to where your customers are is more important than ever. This technical session will teach you how to connect Force.com with popular social networking sites such as Facebook and Foursquare.
Platform State of the Union
Wednesday, December 8, 12:15 p.m. - 1:15 p.m.
The annual Platform State of the Union provides an essential update on the vision and direction of the Force.com platform.
Architecting a Cloud-Powered Business: Cloud Leaders Are Made, Not Born
Wednesday, December 8, 1:45 p.m. - 2:45 p.m.
Thursday, December 9, 11:00 a.m. - 12:00 p.m.
Can everything move to the public cloud? How do you build a cloud road map that includes mobile devices? How do you bring together your existing cloud applications from leaders like Google, salesforce.com, and Workday so 1+1+1=5, not 3? In this session led by Appirio, you’ll learn from the journey of other cloud leaders.
*Enterprise Architecture Roundtable
Wednesday, December 8, 3:15 p.m. - 4:15 p.m.
Join us to hear customer enterprise architects discuss how they're inserting the cloud into their enterprise architectures to reduce costs while increasing strategic agility.
*Achieving Peak Performance: Store Lifecycle and Franchise Management Thursday, December 9, 9:45 a.m. - 10:45 a.m.
Ready for skyrocketing achievement? We know you are! Join us to hear a panel discussion of leading retailers and franchisors discuss how they manage the store launch, onboarding processes, and subsequent execution management.
*VMforce: The Trusted Enterprise Platform as a Service
Wednesday, December 8, 1:45 p.m. - 2:45 p.m.
With VMforce, developers can easily build and deploy next-generation cloud enterprise apps, while also leveraging VMware¹s proven and trusted enterprise cloud infrastructure software. Join us as we explain how VMforce address IT¹s application maintenance challenges. Need more? We'll also delve into VMforce components, use-cases, and available services.
Education Reform: Yes We Can!
Thursday, December 9, 9:45 a.m. - 10:45 a.m.
Nonprofits around the country are taking the initiative to address education reform. Participants in this session will learn how different organizations use Salesforce technology for recruitment and tracking to increase overall program effectiveness.
IT Governance and Release Management in the Cloud
Thursday, December 9, 11:00 a.m. - 12:00 p.m.
Cloud computing lets companies build, extend, and customize applications much faster than traditional development models. But the ability to rapidly make and deploy changes to live applications only increases the importance of a well thought out release management process. Join this session to learn about the latest Force.com features and customer best practices to help you govern changes to your cloud apps without sacrificing speed and flexibility.
Defining the Cloud: Gartner Explains What the Cloud Means for Enterprise IT
Tuesday, December 7, 12:45 p.m. - 1:45 p.m.
The cloud is transforming enterprise IT by redefining enterprise strategy, architecture, and custom application development. Come hear featured guest Yefim Natis, vice president and Gartner distinguished analyst, explain these trends.
Developing Applications with Salesforce Chatter
Tuesday, December 7, 12:45 p.m. - 1:45 p.m.
It's time to get social! Join us to learn how you can use Salesforce Chatter to create new applications and add social capabilities to your existing apps.
The Changing Face of IT in a Cloud 2 World
Tuesday, December 7, 2:15 p.m. - 3:15 p.m.
We've been there, done that. Come learn about TDAmeritrade and salesforce.com’s IT success in leveraging the Force.com platform, integrating the back office, supporting a global enterprise, and managing the IT portfolio and ecosystem in the cloud.
*Clean Tech in the Cloud: Sales and Service Success for a Green World
Tuesday, December 7, 3:45 p.m. - 4:45 p.m.
Come hear how SunPower is leveraging the power of the cloud to lower costs, reduce risk, add flexibility, scale rapidly, and ultimately succeed in addressing some of the world’s most pressing environmental challenges.
*CIO Roundtable
Tuesday, December 7, 5:15 p.m. - 6:15 p.m.
Join us for insights from the CIOs of Thomson Reuters Markets, RehabCare, salesforce.com, Kelly Services and Innoros Oy on maximizing the business process benefits and cost efficiencies of Force.com cloud development.
How to Pick the Right Apps to Build in the Cloud
Wednesday, December 8, 12:15 p.m. - 1:15 p.m.
The cloud opens up a whole new generation of business applications focused on social, mobile, and real-time deployments. So what are the right apps to build on a cloud platform?
*Leveraging Public Social Networks
Wednesday, December 8, 12:15 p.m. - 1:15 p.m.
As Social Networking sites continue to grow in popularity, connecting Force.com to where your customers are is more important than ever. This technical session will teach you how to connect Force.com with popular social networking sites such as Facebook and Foursquare.
Platform State of the Union
Wednesday, December 8, 12:15 p.m. - 1:15 p.m.
The annual Platform State of the Union provides an essential update on the vision and direction of the Force.com platform.
Architecting a Cloud-Powered Business: Cloud Leaders Are Made, Not Born
Wednesday, December 8, 1:45 p.m. - 2:45 p.m.
Thursday, December 9, 11:00 a.m. - 12:00 p.m.
Can everything move to the public cloud? How do you build a cloud road map that includes mobile devices? How do you bring together your existing cloud applications from leaders like Google, salesforce.com, and Workday so 1+1+1=5, not 3? In this session led by Appirio, you’ll learn from the journey of other cloud leaders.
*Enterprise Architecture Roundtable
Wednesday, December 8, 3:15 p.m. - 4:15 p.m.
Join us to hear customer enterprise architects discuss how they're inserting the cloud into their enterprise architectures to reduce costs while increasing strategic agility.
*Achieving Peak Performance: Store Lifecycle and Franchise Management Thursday, December 9, 9:45 a.m. - 10:45 a.m.
Ready for skyrocketing achievement? We know you are! Join us to hear a panel discussion of leading retailers and franchisors discuss how they manage the store launch, onboarding processes, and subsequent execution management.
*VMforce: The Trusted Enterprise Platform as a Service
Wednesday, December 8, 1:45 p.m. - 2:45 p.m.
With VMforce, developers can easily build and deploy next-generation cloud enterprise apps, while also leveraging VMware¹s proven and trusted enterprise cloud infrastructure software. Join us as we explain how VMforce address IT¹s application maintenance challenges. Need more? We'll also delve into VMforce components, use-cases, and available services.
Education Reform: Yes We Can!
Thursday, December 9, 9:45 a.m. - 10:45 a.m.
Nonprofits around the country are taking the initiative to address education reform. Participants in this session will learn how different organizations use Salesforce technology for recruitment and tracking to increase overall program effectiveness.
IT Governance and Release Management in the Cloud
Thursday, December 9, 11:00 a.m. - 12:00 p.m.
Cloud computing lets companies build, extend, and customize applications much faster than traditional development models. But the ability to rapidly make and deploy changes to live applications only increases the importance of a well thought out release management process. Join this session to learn about the latest Force.com features and customer best practices to help you govern changes to your cloud apps without sacrificing speed and flexibility.
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We'll be giving away 100 keys at two of our sessions. If you have one of three keys that unlocks the safe in our booth, you'll win $1,000!
Where can I get one of these keys?
Attend one of the following sessions for a chance to win:
- Unleash Your Sales Cloud to Your Entire Business (Tues, Dec 7 - 12:45 PM - West 3011)
- Architecting a Cloud-Powered Business: Cloud Leaders are Made, Not Born (Wed, Dec 8 -1:45 PM - West 3020)
When I can try to unlock the safe?
If you have a key, you can come by our booth (#613) on Wednesday, December 8th at 3:00PM and try your luck!
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Here are our recommended session for the Sales Cloud (starred sessions include Appirio or our customers):
*Better Insight = Better Opportunities
Tuesday, December 7, 12:45 p.m. - 1:45 p.m.
Learn how new data-as-a-service solutions like D&B360 can improve data quality by bringing the best information right into Salesforce.
*Unleash Your Sales Cloud to Your Entire Business
Tuesday, December 7, 12:45 p.m. - 1:45 p.m.
How can you make sure that the information in Salesforce CRM gets to everyone in your business—with context—no matter where they're working? Hear from Appirio how leading cloud adopters are unleashing the power of their Sales Cloud.
*Achieving Predictable Revenue: Case Studies in Improving Sales Effectiveness
Tuesday, December 7, 2:15 p.m. - 3:15 p.m.
Hear from Marketo and their customers about improving sales operations and sales effectiveness. A panel of sales leaders will share the “secret sauce” behind their success, including techniques you can use immediately.
Changing Our Own Game: How Salesforce.com Uses Chatter
Tuesday, December 7, 2:15 p.m. - 3:15 p.m.
Thinking about Chatter? Learn how using Chatter has transformed salesforce.com and can do the same for your company!
*Sales Cloud Integration
Tuesday, December 7, 2:15 p.m. - 3:15 p.m.
Hear from TransUnion, Life Time Fitness, Toshiba America and Informatica about Sales Cloud integration approaches.
*Sales Insider: Secrets of a Successful CPQ Deployment
Tuesday, December 7, 2:15 p.m. - 3:15 p.m.
Growing your business today is more complex than ever: Learn how industry leaders like IMS Health leverage “next-gen” Configure/Price/Quote (CPQ) solutions to enable their sales and marketing teams to work better and faster—and ultimately boost their revenue.
Mobile Show & Tell: Tricked-Out Mobile Solutions from Customers on the Move
Tuesday, December 7, 3:45 p.m. - 4:45 p.m.
Want to do more with your mobile Salesforce deployment? Chances are one of these clever salesforce.com customers can help.
Sales Prospecting Secrets: How Salesforce.com Fills the Funnel with Hot Leads
Tuesday, December 7, 3:45 p.m. - 4:45 p.m.
Learn how salesforce.com's junior sales reps prospect and qualify hot leads using the latest research and social media techniques.
Sales Cloud Road Map: A Sneak Peak into the Future
Tuesday, December 7, 5:15 p.m. - 6:15 p.m.
Learn about future product plans for the Sales Cloud—directly from the Sales Cloud's product managers.
Mobile Road Map: The Future of Mobile Sales Productivity
Wednesday, December 8, 12:15 p.m. - 1:15 p.m.
From mobile access to Chatter and Salesforce for Android, to BlackBerry super apps, iPad, and beyond! Sit in on this session to get a sneak preview into salesforce.com's incredible road map for mobile technology.
Account Planning Excellence: How Strategy and Technology Wins Top Customers
Wednesday, December 8, 1:45 p.m. - 2:45 p.m.
Hear from SunTrust Bank, Avaya and salesforce.com about best practices for identifying, targeting, and enabling success at all your strategic sales accounts.
Marketing Panel Discussion: Measuring the Impact of Social Media
Thursday, December 9, 8:30 a.m. - 9:30 a.m.
Hear from Zappos, Citigroup and Hubspot about the actual returns they're seeing from their social media programs.
*Multi-Channel Selling
Thursday, December 9, 9:45 a.m. - 10:45 a.m.
Moving from single-channel to multi-channel sales? Looking to maximize wallet share from media products across multiple sales and marketing channels? Or are you just looking to sell multiple products across your traditional sales channels? Find out how Hearst, PR Newswire and other answered these questions.
Get Your Company on the Same Page: Best Practices for Files & Content
Thursday, December 9, 11:00 a.m. - 12:00 p.m.
Discover how the cloud can help you share presentations, documents, and spreadsheets across your enterprise and collaborate to improve best practices.
*Better Insight = Better Opportunities
Tuesday, December 7, 12:45 p.m. - 1:45 p.m.
Learn how new data-as-a-service solutions like D&B360 can improve data quality by bringing the best information right into Salesforce.
*Unleash Your Sales Cloud to Your Entire Business
Tuesday, December 7, 12:45 p.m. - 1:45 p.m.
How can you make sure that the information in Salesforce CRM gets to everyone in your business—with context—no matter where they're working? Hear from Appirio how leading cloud adopters are unleashing the power of their Sales Cloud.
*Achieving Predictable Revenue: Case Studies in Improving Sales Effectiveness
Tuesday, December 7, 2:15 p.m. - 3:15 p.m.
Hear from Marketo and their customers about improving sales operations and sales effectiveness. A panel of sales leaders will share the “secret sauce” behind their success, including techniques you can use immediately.
Changing Our Own Game: How Salesforce.com Uses Chatter
Tuesday, December 7, 2:15 p.m. - 3:15 p.m.
Thinking about Chatter? Learn how using Chatter has transformed salesforce.com and can do the same for your company!
*Sales Cloud Integration
Tuesday, December 7, 2:15 p.m. - 3:15 p.m.
Hear from TransUnion, Life Time Fitness, Toshiba America and Informatica about Sales Cloud integration approaches.
*Sales Insider: Secrets of a Successful CPQ Deployment
Tuesday, December 7, 2:15 p.m. - 3:15 p.m.
Growing your business today is more complex than ever: Learn how industry leaders like IMS Health leverage “next-gen” Configure/Price/Quote (CPQ) solutions to enable their sales and marketing teams to work better and faster—and ultimately boost their revenue.
Mobile Show & Tell: Tricked-Out Mobile Solutions from Customers on the Move
Tuesday, December 7, 3:45 p.m. - 4:45 p.m.
Want to do more with your mobile Salesforce deployment? Chances are one of these clever salesforce.com customers can help.
Sales Prospecting Secrets: How Salesforce.com Fills the Funnel with Hot Leads
Tuesday, December 7, 3:45 p.m. - 4:45 p.m.
Learn how salesforce.com's junior sales reps prospect and qualify hot leads using the latest research and social media techniques.
Sales Cloud Road Map: A Sneak Peak into the Future
Tuesday, December 7, 5:15 p.m. - 6:15 p.m.
Learn about future product plans for the Sales Cloud—directly from the Sales Cloud's product managers.
Mobile Road Map: The Future of Mobile Sales Productivity
Wednesday, December 8, 12:15 p.m. - 1:15 p.m.
From mobile access to Chatter and Salesforce for Android, to BlackBerry super apps, iPad, and beyond! Sit in on this session to get a sneak preview into salesforce.com's incredible road map for mobile technology.
Account Planning Excellence: How Strategy and Technology Wins Top Customers
Wednesday, December 8, 1:45 p.m. - 2:45 p.m.
Hear from SunTrust Bank, Avaya and salesforce.com about best practices for identifying, targeting, and enabling success at all your strategic sales accounts.
Marketing Panel Discussion: Measuring the Impact of Social Media
Thursday, December 9, 8:30 a.m. - 9:30 a.m.
Hear from Zappos, Citigroup and Hubspot about the actual returns they're seeing from their social media programs.
*Multi-Channel Selling
Thursday, December 9, 9:45 a.m. - 10:45 a.m.
Moving from single-channel to multi-channel sales? Looking to maximize wallet share from media products across multiple sales and marketing channels? Or are you just looking to sell multiple products across your traditional sales channels? Find out how Hearst, PR Newswire and other answered these questions.
Get Your Company on the Same Page: Best Practices for Files & Content
Thursday, December 9, 11:00 a.m. - 12:00 p.m.
Discover how the cloud can help you share presentations, documents, and spreadsheets across your enterprise and collaborate to improve best practices.
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With Dreamforce quickly approaching, we wanted to give you a guide to the sessions that we think will be of greatest interest. There are over 320 sessions to chose from and we know from personal experience that it can be an overwhelming task to prune through the list and find the gems.
So, over the next few days, we'll be presenting our top sessions at Dreamforce 2010.
In the spirit of full disclosure, most of the sessions we've highlighted feature our customers. We're proud of what our customers have achieved and are excited that so many of them are being featured at Dreamforce!
So, over the next few days, we'll be presenting our top sessions at Dreamforce 2010.
In the spirit of full disclosure, most of the sessions we've highlighted feature our customers. We're proud of what our customers have achieved and are excited that so many of them are being featured at Dreamforce!
Updates:
- Sales Cloud - Recommended Sessions
- Service Cloud - Recommended Sessions
- Custom Cloud - Recommended Sessions
- Collaboration Cloud - Recommended Sessions
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He'll be presenting this VMForce app in the session “VMforce: The Trusted Enterprise Platform as a Service” on Wed 12/8 @ 1:45pm.
The demo in Jeff's words:
I use Spring STS and Spring Roo to build and test my apps locally before deploying them (with one click!) to the cloud. The app uses the Spring 3 framework with standard POJOs, JSPs and Servlets just like any other Java app. The best part is that whether running locally or in the cloud, I have the same access to the Force.com Database, analytics and collaboration with Chatter. I also love the fact that I don’t have to worry about my server stack, maintaining app server configurations or software to install or patch!
Be sure to check it out!
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